
Speech Tree Therapy Center
Quality speech-language pathology services
Category: UX Design, Interactive Design, Branding
Objective:
Create an updated brand identity and website for Speech Tree Therapy Center, which highlights their services and communicates a friendly and nurturing aesthetic.
Solution:
As one of San Diego's lead speech therapy centers the updated brand identity introduces vibrant colors and a clean and more concise mark with associating typography. I chose to use lowercase with a rounded sans serif to compliment the uppercase typography in the title as well. This partners with an organic and iconic mark that is versatile enough to use in several ways. The website was designed with the user in mind. Focusing on the services provided as well as tips and tricks and testimonials to provide parents with the key information they need at a glance and an opportunity to dive deeper into the company and the services provided.


Branding Guidelines for Speech Tree Therapy Center.




High Fidelity Prototype
The user logs in and is prompted to create their short video talking about themselves. The app is intended to showcase videos from other like-minded peers and enable users to interact with one another. The goal is that by hearing stories they may be able to relate to or learn something new so that they can reflect on this practice when they encounter someone different.